First Continental Mortgage, Ltd
  • 05-Feb-2020 to 05-Apr-2020 (CST)
  • Executive
  • Houston, TX, USA
  • Full Time

Marketing Manager

First Continental Mortgage, LTD. (FCM) is seeking to fulfill the position of Marketing Manager (MM). FCM is an independently owned mortgage banker headquartered in Houston, TX for the last 27 years with operations in Texas, Colorado, and Washington. The MM will develop and implement marketing strategies for our builder mortgage partnerships. The MM will work directly with FCM management to establish, enhance, and execute marketing processes and to build overall brand awareness for the business. The MM will promote the development of relevant, timely and measurable marketing initiatives for key objectives of the company.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

 

  • Manage all aspects of the Marketing Department
  • Identify opportunities through marketplace research including industry, competitors, consumer needs, and future trends.
  • Identify, develop and implement initiatives to meet established and strategic goals.
  • Manage marketing support vendor products for maximum value utilization.
  • Write and design unique and well-crafted copy that meet clients' needs as well as our own
  • Ensure compliance of all marketing materials and initiatives to mortgage industry regulatory guidelines
  • Monitor use of marketing efforts and propose actions for the future.
  • Oversee the analysis of qualitative and quantitative data to uncover trends, identify market and product opportunities.
  • Prepare and communicate status reports on marketing efforts.
  • Participate in quarterly and annual planning of the companies' objectives
  • Manage CRM, marketing materials, social media, recruiting materials, business partnerships
  • Perform other duties as assigned

 

  • REQUIRED SKILLS & EXPERIENCE
  • Bachelor's degree in business, marketing, communications or a related field.
  • 5 years minimum marketing experience within the mortgage industry
  • Effective writing and presenting of copy and content on websites, emails, product sheets, and social media
  • Knowledge of Adobe creative software

 

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BENEFITS

FCM offers a competitive benefits package upon completion of required eligibility periods including medical, dental, vision, FSA, life, supplemental life, long term disability, supplemental insurance (i.e. accident, cancer,), 401(k), vacation, and sick time.

 

FCM and its Affiliates are Equal Opportunity Employers

 

First Continental Mortgage, Ltd
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